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The Pivot by CMO lab


Mar 28, 2019

While many mourn the death of traditional media, David Brown, co-founder and co-editor of The Message, reinvents the wheel to tactfully amplify important Canadian stories and profile thriving marketing and commercial creative initiatives. Media permeate every nook and cranny of our daily lives, curating our understanding of activism, politics, privacy law, celebrity and identity. However, not everyone is aware. Dive in as David dissects programmatic advertising, consumer media preferences and the power behind sharing real content with an unapologetic editorial agenda. Introducing a new voice, for a new age of Canadian marketing, on this episode of The Pivot: